Live from the state meeting of the California Association of Marriage and Family Therapists, February 7, 2010
Major Trends affecting associations in 2010: (from Peggy Hoffman, industry consultant and guru on organizations)
1) Organizations are becoming “Adhocracies.” Goal is to have 1 in 5 members volunteering for small discreet tasks as part of teams, not committees.
Provide volunteers with: Value (enriching experiences), time constrained tasks, the opportunity to control their own time
2) Joining an organization is a decision to AFFILIATE, participate in a MISSION, realize OUTCOMES – not save money or learn something!
3) We are in a people driven economy, where we can communicate at any time, where we have control over our own message, and where we can invite collaboration. AND, we need to stay FLUID – not expecting today’s media to be the same tomorrow.
4) Co-Creation drives organizations: crowdsourcing, where our members create the events – the board invites them to do it., and gives up a little control in the process…
